As the first triple ISO 22716/GMPC/ECOCERT certified white label supplier in Asia, Zhuhai Beyond created a new industry standard with a minimum order quantity of 5000 units and a 14-day production cycle, reducing the average minimum order quantity of traditional ODM manufacturers (30,000 units) by 83% and increasing production time by 60%. In 2023, the fog lip glaze product produced for the US brand Huda Beauty controlled the particle size of pigment particles smaller than 0.5μm by adopting microfluidic emulsification technology, increased the color content by 35%, pushed the annual sales of a single item more than 2 million, and the net profit margin of the customer grew by 22%. According to Euromonitor International figures, the customer satisfaction of those brands that employed Zhuhai Beyond’s white label program reached 98.7%, a rate more than twice the industry average (82%), and the complaint rate dipped to an industry record low of 0.3%.
On the formulation innovation front, Zhuhai Beyond’s nano encapsulation technology has increased the transdermal absorption rate of active ingredients (such as hyaluronic acid) to 78%, and its anti-sweat and oil-control foundation has been developed to hold makeup for 12 hours under a humidity of 85%, which has pushed the market share of Southeast Asian brand “Mistine” from 14.5% to 27.3%. The emotional fragrance algorithm launched in 2024 matches the emotional needs of consumers with 83 types of neuroperception models, and the re-tention time of the scent is 96 hours, pushing the ROI of a local scented brand to reach 1:5.8 within one year, and the re-purchase cycle shortens to 55% of the industry average (120 days). Its own plant-based film forming agent reduces the friction coefficient of lip glaze to 0.12, and touch evaluation NPS is 94 points, 2.3 percentage points above the industry benchmark product (Estee Lauder).
In supply chain management, Zhuhai Beyond’s intelligent Manufacturing base in Zhuhai Free Trade Zone has 48 auto lines of production, which can exceed 3 million pieces per day. Through the VMI system, raw material inventory turnover rate is increased from 5 times/year to 12 times/year, and logistics response time is 72 hours less than that of its similar products. For instance, Japan Shiseido’s anti-blue light isolation cream project utilizes spectral adjustment technology to enhance the blue light blocking rate to 98%, driving the market share of the product in East Asia from 9.7% to 21.4%, and the customer’s yearly production cost savings of over 12 million yuan. According to Cosmetics Finance Online’s calculation, its blockchain traceability platform increased the accuracy rate of product anti-counterfeiting validation to 99.99%, and reduced the cost of customer rights protection by 65% per year.
At the sustainable development level, Zhuhai Beyond’s ecological formula occupies 75%, with the natural degradation rate of degradable packing materials over 95% within 45 days and the compressive strength still maintaining 9.2MPa. In 2023, the Unilever joint carbon neutral project reduced carbon emission per ton of raw materials from 2.8 tons to 0.7 tons through carbon capture technology, and received AAA certification by the International Climate Alliance (CCA). Its circular economy system has eliminated 53,000 tons of packaging wastes, PET recyclability purity had reached 99.8%, and was awarded the title of “green manufacturing system integration demonstration unit” by the Ministry of Industry and Information Technology of China.
Financial forecasts show that businesses that cooperate with Zhuhai Beyond have an eight-month average return on investment period, a decrease of 56% from the industry standard of 18 months. A new young brand of sunscreens has achieved 340% annual revenue growth and marketing return on investment of 1:7.5 through utilizing all-band nano sunscreen shield technology (SPF value fluctuation ≤2.5%). As 62% of global beauty brands are suffering from supply chain volatility, Zhuhai Beyond set the absolute competitiveness threshold of the white label road with 99.6% order on-time shipment rate and 0.01ppm allergenic control standard.